(Design Thinking)² (8 ore e 14 minuti) (English version)
Area tematica
Livello
Tempo di apprendimento
In breve
The power of Sefirot's BAD tool combined with the facilitation skills of Learning eXperience will enable you and your Team to design any successful product or service through a 'squared' Design Thinking process.
A chi è rivolto
Argomenti
Docenti
Descrizione
Tools
BAD is a deck of 41 cards that allows you to follow a defined process to obtain a comprehensive and participatory vision of any type of project, taking into account Users, Competitors, and the Business Model.
Design Thinking 2.0
After years of focusing on User-Centered Design, we realized that it’s not enough to design solely with users, their needs, and the solutions we can offer them in mind. To build a successful product, we also need to consider business aspects to understand how to make it sustainable.
Facilitator Leader
The facilitator leader is a figure responsible for guiding and coordinating a Team in a way that encourages collaboration and active participation from all members. The facilitator leader promotes creativity and innovation within the team to effectively and productively achieve common goals.
Contenuti
- Lezione 1
00 Introduction
01 How to design skillfully (00:40:29 min)
02 Preview Canvas (00:09:57 min)
- Lezione 2
03 Users (00:08:57 min)
04 Canvas Build (00:08:09 min)
05 User Analysis (00:31:52 min)
- Lezione 3
06 Competitor (00:24:23 min)
07 UVP & Competitive Strategy (00:21:39 min)
- Lezione 4
08 Lean process (00:04:41 min)
- Lezione 5
09 Business Model (00:10:11 min)
10 Small Business Model Catalogue (00:18:38 min)
11 How the business model influences the project (00:07:46 min)
- Lezione 6
12 Case 1 (00:33:08 min)
13 Case 2 (00:22:44 min)
14 Case 3 (00:26:06 min)
15 Case 4 (00:11:54 min)
16 Case 5 (00:14:16 min)
17 Case 6 (00:08:04 min)
- Lezione 7
18 Calculate if the Business works (00:08:24 min)
19 Case 1 (00:13:23 min)
20 Case 2 (00:36:13 min)
21 Case 3 (00:18:42 min)
22 Case 4 (00:15:16 min)
- Lezione 8
23 Maintenance...and then? (00:24:40 min)
24 Case 1 (00:34:26 min)
25 Case 2 (00:10:22 min)
- Lezione 9
26 How to use BAD MindSet to manage a briefing with a client? (00:28:25 min)
Matteo di Pascale
Multidisciplinary Creative | Co-Founder and CEO at Sefirot Independent Publisher
I'm a multidisciplinary creative and entrepreneur.
I founded Sefirot, an Independent Publisher focused on creative tools with over 150,000 happy users all over the world.
Author of award winning creative products Intùiti, Fabula and Cicero.
Author of Manuale di sopravvivenza per UX designer (Hoepli Editore).
